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Tara

TARA Projects (Trade Alternative Reform Action) was founded in 1973 to help poorly organised and struggling artisans in Delhi, find markets for their goods. By creating opportunities for these home-based craftsmen to market and sell their goods, TARA helps to generate steady work and income. Based on the early success of this program, they have been able to expand to a 120-mile area surrounding Delhi. TARA fund schools for children as well as literacy centres for adults.

TARA’s mission is to practice fairness in its production and trading activities for the development of the grassroots and the other marginalised sections of society, using capacity building towards continuously improving its performance while ensuring social equity and environmental sustainability. The organisation is committed to follow the Fair Trade Standards developed by World Fair Trade Organization (WFTO).

TARA jewellery is great value, and I love the bold, colourful designs and innovative use of recycled materials in some of the work.

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